Amsterdam based fashion retailer C. & A. Brenninkmeyer Co., holds a burning ambition: to break into the U.S. retail market in grand style.

The workingman’s friend in Europe is Amsterdam-based C. & A. Brenninkmeyer Co., whose 100 stores from Wales to West Germany outfit the whole family in middlebrow fashions at lowbrow prices. The Brenninkmeyer family itself believes in tight budgets and tight lips, regarding secrecy as its greatest strength and publicity as…